Dynamic pricing

With dynamic pricing, prices are changed depending on demand. This is partly dependent on the time of day or the number of users who are currently interested in a product. However, there is also dynamic pricing with personalized prices, i.e. different prices apply to certain groups of people than to others.

Source: Team Research with GrafStat (2020): Digitalization - Living in a digital world.
https:// www.bpb.de/lernen/angebote/grafstat/digitalisierung-grafstat/309764/glossar/

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