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Better together?
The study examines how targeted collaboration among tourism stakeholders drives environmental innovations such as energy communities and sustainable mobility in destinations.
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Statistics Tyrol
Statistics Tyrol The tourism year 2024/25 (November 1, 2024 to October 31, 2025) shows a stable development of Tyrolean tourism. With a slight increase in overnight stays and arrivals, Tyrol…
News
The Acceptance and Effectiveness of WhatsApp as a Marketing Tool
Factors Shaping Digital Customer Interaction and Communication in the Fitness Industry: The Case of an Austrian Fitness Studio
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Bridging the divide: Rethinking the relationship between academia and industry
The study analyzes the gap between tourism research and practice caused by high publication pressure and differing priorities. It calls for closer collaboration on future topics such as…
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Does the destination image change after hosting sport tourism events?
This longitudinal study on the 2018 UCI Road World Championships examines how major sporting events can have a lasting impact on the image of a destination. The results show that the event leads to a…
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From snow to the screens
Using the example of the former Olympic city of Innsbruck, the study examines which factors influence the population's support for hosting the new Olympic Esports Games (OEG). The study shows that…
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F.acT Talks: Succession in tourism
The F.acT Talks took place for the 2nd time on May 27, 2026 at MCI Tourism. The topic this time was the question of how tourism businesses can be successfully handed over.
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Rivers in Tyrol
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AMooRe
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Necessity is the mother of innovation - crisis as a catalyst for line extension in sporting events
The study examines how the COVID-19 pandemic acted as a catalyst for innovation and forced the Salzkammergut Trophy to introduce a hybrid event format. The results show that this "Trophy Individual"…
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The long and winding road of climate-resilient development: a case study-based analysis of shocks, policy strategies and individual responses in Austria
The study uses Austrian case studies on floods, droughts and the COVID-19 pandemic to analyze whether external shocks can pave the way to a climate-resilient future. However, it turns out that…
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Snowmaking in Austria: resource consumption and greenhouse gas emissions
This study provides the first analysis of the resource consumption of snowmaking in Austria based on real operator data. This evidence-based data objectifies the controversial environmental debate.
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What makes a successor?
This study analyzes how personal values and psychological needs of successors interact with the socio-emotional wealth of the family to significantly promote the willingness to take over the business.
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Biodiversity in Tyrol
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Promoting the climate change resilience of the Olympic and Paralympic Winter Games
The study examines strategies for strengthening the climate resilience of the Olympic and Paralympic Winter Games in the face of shortening winters and decreasing snow reliability. In particular, the…
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Inclusion at Hotel The Harmonie Vienna
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Traveling under the rainbow
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AAC - Alpine Awareness Camps
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Children's motives for digital play and physical activity and their parents' perceptions
The study examines the motivational structures of children in sports compared to digital gaming and analyzes how accurately parents assess these motivations. The results show that digital gaming is…
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Breaking down barriers - seizing opportunities
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