New dimensions of value creation away from thinking in terms of growth and profit maximization are coming to the fore: social added value, sustainability, a happy workforce, social progress. Companies that want to be successful in times that are increasingly critical of growth must live and promote these new values of the meaning economy themselves.
Source: Zukunftsinstitut, 2024
https://www.zukunftsinstitut.de/zukunftsthemen/megatrend-glossar/neo-oekologie-glossar
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