Social media, mental health and equestrian events

Abstract of the study

Many studies have examined the benefits and harms of social media, but the impact on amateur athletes who use it as part of their practice has been largely overlooked. This study addresses this gap by examining the impact of social media on the mental health of women participating in amateur sporting activities - specifically equestrian events. This was done through a mixed-methods survey of 221 female amateur equestrians in the UK. Themes identified included the pressure to present a 'perfect' image to an external audience, the stress of comparison with others and the constant judgment of participants' performance. Problems with distorted reality and misrepresentation were also identified. Finally, the need for better support for athletes is highlighted, both while participating in events and at other times, especially before and after competition.

Key findings of this study

• Social media has an overwhelmingly negative impact on the mental health of amateur riders, especially during and around competitions.
• The main factors affecting mental health are the pressure to present a "perfect" image, the stress of constant comparison with others and the fear of constant judgment of one's own performance and resources.
• There is a problem with a distorted reality and misrepresentations in social media, as only positive aspects are usually shown there, which sets unrealistic standards and creates feelings of isolation or inadequacy among participants.
• Young women in amateur sport are particularly vulnerable to the negative effects of social media, including psychological distress and cyberbullying.
• The study highlights the urgent need for better support for athletes (e.g. safe spaces, hotlines) and the introduction of social media guidelines by event organizers to prevent negative comments and abuse.

Publication: Sarah Snell, Allan Jepson, Raphaela Stadler, Trudie Walters, Katherine Dashper, Neil Spencer, Persia Bhatia (2024)