A new corporate culture is establishing itself in the networked economic system. It no longer strives to maximize profits, but to maximize social or ecological benefits: the trend towards social business puts the economic focus on social problems and aims to solve them with new entrepreneurial means.
Source: Zukunftsinstitut, 2024
https://www.zukunftsinstitut.de/zukunftsthemen/megatrend-glossar/neo-oekologie-glossar
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