Austria has an above-average GDP per capita (€ 52,760 in 2024).

The summer season dominates domestic tourism, accounting for 58% of all overnight stays.

Austria ranks third in the Tyrolean guest mix in winter (6.5 %) and second in summer (10 %).

10 % of all Austrian domestic vacations are in Tirol.

Austria in the tourism year 2023/24

Austria is characterized by a strong economic performance, which is reflected in a GDP per capita of € 52,760 and a stable population of 9.2 million. In Tirol, the domestic market plays a solid role: it ranks third in the guest mix in winter and second in summer, and 10% of all domestic trips lead to Tirol.

The summer season clearly dominates domestic tourism and is responsible for 57-58 % of overnight stays. However, winter also remains important.

In winter 2023/24, 602,363 arrivals (+4.6 %) and 1,725,628 overnight stays (+2.5 %) were recorded.
In summer 2024, 883,485 arrivals (-1.3 %) and 2,267,080 overnight stays (-1.8 %) were recorded.

In the tourism year 2023/24 as a whole, the Austrian market achieved 1,485,848 arrivals (+1.0 %) and 3,992,708 overnight stays (±0.0 %). The length of stay was 2.9 days in winter and 2.6 days in summer.

Austrian guests have a strong preference for upscale hotels and quality accommodation.

Comparison of seasons

Season	Arrivals 22/23	Arrivals 23/24	Overnight stays 22/23	Overnight stays 23/24
Winter	576.126	602.363	1.683.279	1.725.628
Summer	895.532	883.485	2.309.214	2.267.080

Accommodation categories

Accommodation category	Percentage	Change in
4/5-star hotels	44,8 %	+1,5 %
Vacation apartments	15,7 %	+1,6 %
3-star hotels	18,7 %	-0,7 %
Private accommodation	9,3 %	+1,2 %
2/1-star hotels	2,6 %	-10 %
Other accommodation	8,9 %	-6,6 %