France ranks 7th in the Tyrolean guest mix in summer (1.7 %) and 10th in winter (1.1 %).

41% of French nationals who travel to Austria choose Tyrol.

Summer is the strongest season, accounting for 57% of all French overnight stays.

France has a GDP per capita of € 42,590 (2024).

France in the 2023/24 tourism year

France plays a stable but decreasing role in the Tyrolean guest mix. France ranks 7th in summer (1.7%) and 10th in winter (1.1%). Tirol is the most important Austrian region for French guests: 41% of all overnight stays in France in Austria are accounted for by Tirol.

The seasonality differs from many other markets: Summer dominates with 57 % of all overnight stays. In winter 2023/24, 63,385 arrivals (+3.6 %) and 294,350 overnight stays (+2.2 %) were recorded.
Summer 2024 saw 106,098 arrivals (+2.1 %) and 389,349 overnight stays (+0.7 %).

For the entire tourism year 2023/24, there were 169,483 arrivals (+2.7 %) and 683,699 overnight stays (+1.3 %). The length of stay remains constant at 4.6 days in winter and 3.7 days in summer.

France has a population of 68.5 million in 2024. The economic figures remain stable with a GDP per capita of € 42,590, an inflation rate of 2.3 % and an unemployment rate of 7.4 %.

Seasons in comparison

Season	Arrivals 22/23	Arrivals 23/24	Overnight stays 22/23	Overnight stays 23/24
Winter	61.170	63.385	287.881	294.350
Summer	103.933	106.098	386.775	389.349

Accommodation categories

Category	Percentage	Change in
4/5-star hotels	48,4 %	+1,1 %
Vacation apartments	17,4 %	-3,5 %
3-star hotels	21,3 %	+6,1 %
Private accommodation	1,9 %	-8,2 %
2/1-star hotels	6,0 %	+3,3 %
Other accommodation	5,0 %	+3,8 %