F.acT Talks on succession in Tourism

Das Event F.acT Talks behandelt das Thema Nachfolge im Tourismus mit Experten am 27. Mai 2026 im MCI Tourismus.

Current contributions from research, practice and projects

Scientific contributions and research projects are supplemented by practical insights - for a well-founded and application-oriented view of current tourism topics.

Inspiration
Sustainability
Hotel industry
Culture
Inspiration
Target groups
Inspiration
Mountain sports
Natural space & mountain sports trends
Sports tourism
Inspiration
Family business
Skills shortage
Sustainability

The current season in figures

48.75 million.
overnight stays in Tyrol in the tourism year 2023/24
(Landesstatistik Tirol, 2025)
12.4 million.
arrivals were documented in Tyrol in the year 2023/24
(Landesstatistik Tirol, 2025)
4.4 days
was the avarage length of stay in winter 2023/24
(Landesstatistik Tirol, 2025)
338038 Beds
were registered in Tyrol in summer 2024
(Landesstatistik Tirol, 2025)

Discover the topics of F.acT

Vielfältige Icons zeigen Themen wie Recycling, Natur, Energie und soziale Verantwortung in einem modernen, grafischen Stil.
Sustainability
Sustainability in tourism aims to create a balance between economic benefits, environmental protection, and social justice.
New on F.acT
Illustration mit Bäumen, Wasser und anderen Naturelementen zur Darstellung des Themas
Agriculture
Agriculture in Tyrol is important for tourism, as its characteristic cultural landscape is the historical basis for the success of Alpine tourism.
Tourism awareness
Tourism awareness is the perception and attitude of the local population towards the effects of tourism in their destination.
Labor force
In tourism, employees are crucial to the guest experience and business success, which is why their loyalty to tourism is of great importance.
Family business in tourism
Family businesses are a central component of Tyrol's tourism industry and make a significant contribution to the sustainable development of regional identity.
Inclusion & diversity
Inclusive tourism aims to make travel accessible to all and thus promote the social participation of all people in tourism.
Mobility in tourism
Sustainability in tourism is decisively influenced by how guests and locals get around, be it on arrival, on site or through climate-friendly offers.
Innovation & added value
As an important economic sector in Tyrol, innovation in tourism is essential to ensure the future viability of the industry and quality of life in rural areas.
Climate change
Climate change poses major challenges for tourism, especially in winter sports, which require future-oriented measures and new adaptation strategies.
Circular economy
The circular economy offers new opportunities for tourism in Tyrol to meet challenges, reduce resource consumption and strengthen sustainability.
Natural area & mountain sports
Sport strengthens health and the regional economy, but also brings challenges, which is why visitor guidance and careful treatment of the natural environment are key.
Smart Tourism
Smart tourism uses modern technologies such as artificial intelligence, virtual reality and digital services to make travel more efficient, personal and sustainable.

… a joint initiative of the University of Innsbruck and the MCI and stands for the fact-based exchange between science and tourism practice. The aim is to present current research in an understandable way, to classify developments in tourism objectively and to contribute to the further development of the industry with well-founded findings. F.acT pools knowledge from publications, conferences and theses, delivers practical research results through projects, provides up-to-date tourism data through statistics and supplements all of this with inspirations from practice - for a holistic view of Tyrolean tourism.

Prepared for what lies ahead in tourism