Project

TTR Tirol Tourism Research

The knowledge platform for Tyrolean tourism

"Knowledge is the only resource that increases when it is shared."

The knowledge platform TTR Tirol Tourism Research is a joint project of MCI Tourismus and Tirol Werbung and provides strategic, statistical, market-related, current and historical information on all aspects of Tyrolean tourism. The aim is to make the daily work of Tyrolean tourism professionals easier and to provide quick and easy access to tourism-related knowledge with the TTR.

The idea was born at the end of 2006 and the first TTR 1.0 went live in 2009. After a comprehensive relaunch, TTR 2.0 was launched in 2012. 5 years later, TTR has a completely new design, simplified menu navigation and new, up-to-date content and formats.

FH-Prof. Hubert Siller

Position: Head of MCI Tourism

Research focus: Leadership, tourism and destination development, international winter sports markets

E-mail: hubert.siller@mci.edu

Dr. Birgit Bosio

Position: University lecturer

Research focus: Tourism trends, service design, customer experience, Alpine tourism, sustainability & tourism

E-mail: birgit.bosio@mci.edu

Janosch Untersteiner MA

Position: Research assistant

Research focus: Tourism competitiveness of destinations, marketing controlling & service design

E-mail: janosch.untersteiner@mci.edu

Monica Nadegger MA

Position: PhD student

Research focus: new forms of organizing, digitalization, communication, materiality & tourism

E-mail: monica.nadegger@mci.edu

Denise Fecker MSc

Position: PhD student

Research focus: winter sports tourism, leadership, employee retention, organizational commitment, new work

E-Mail: denise.fecker@mci.edu

Market research

Prepared for what lies ahead in tourism