Name: MCI International University of Applied Sciences GmbH
Address: University Road 15, Austria, Innsbruck, 6020
Telephone: +43 512 2070 0
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445 results:

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Sustainable skiing
For his master's thesis, Alexander Ziwes surveyed a total of 340 people about their perception of the sustainability of skiing, including 162 locals and 178 guests.
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Tandem tour in tourism
For her master's thesis, Anna Hörl investigated the opportunities and challenges of tandem management. To this end, she conducted guided interviews with hoteliers and experts.
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Meaningful and unforgettable vacations on the Alm
At the International Workshop on Agritourism 2022, Monica Nadegger, Birgit Bosio and Christoph Engl presented the School of the Alpine Pasture as best practice for a successful combination of…
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Conflict potential, possibilities, dangers when ski touring on the slopes
Ski touring on the slopes is booming - but the trend not only brings opportunities, but also conflicts and unanswered questions about infrastructure, safety and fairness. This study sheds light on…
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Shortage of skilled workers in rural tourism regions
This study sheds light on why it is difficult to attract new employees in the tourism industry. Employers and employees in northern Italy were surveyed. The results show: In addition to the image of…
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Travel behavior within destinations
Mobility during your vacation: How do guests move around during their vacation in the Alps? For the first time, this study provides sound data on local mobility behavior - an important step towards…
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Sustainability in Generation Z
For her master's thesis, Kathrin John conducted an online survey and asked over 250 Generation Z people about their travel behavior and their attitudes towards sustainability.
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Uphill together
Review of the Gondola Slam 2022
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Perception of gastronomy professions in Valais
Labor shortage in the hotel and catering industry: How do students in Valais perceive the professions?
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Responsible Management Education
Responsible training for future changemakers
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Food waste in the hotel & catering industry
Food waste is produced every day not only in private households, but also in the catering and hotel industry. As an initiative to prevent food waste, United Against Waste aims to reduce this waste.
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Digital marketing in individual hotels
For her Master's thesis, Marie Meisinger analyzed hotel websites in the Black Forest and Tyrol.
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Gondola Slam 2022
Uphill together for a new work culture
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VanLife - Traveling with the VW Bus
VanLife gives the dusty camping image a new youthful touch. As part of a research project, Philipp Wegerer looked at the neo-campers.
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Tirol CleanUP Days
The regions of Innsbruck, Tiroler Lech Nature Park, Achensee and the Kitzbühel Alps with the Pillerseetal and St. Johann in Tirol are working together to make the #plasticfreepeaks vision a reality.
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Blockchains in tourism
There are numerous potential applications for blockchains in tourism. Prof. Dr. Horst Treiblmaier explains what blockchains are and how they are already being used successfully.
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Values of centralized family businesses as a source of longevity
The study shows that family businesses (ZFU) that have existed for over a century ensure their successful adaptability through the targeted balancing of innovative values and the preservation of the…
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Influencer marketing in alpine tourism
Opportunities and challenges for associations and hotels
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The relationship between employer image and employee engagement in family-run hotels
The study identifies working atmosphere, task attractiveness and pay as key drivers for the affective commitment of employees in family hotels.
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Sustainable Humans: A framework for applying the principles of sustainable human resources management in the event industry
The study shows how HR principles increase the well-being of event employees and sustainably reduce stress that is common in the industry.

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Prepared for what lies ahead in tourism