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ISCONTOUR 2022 Announcement

International Student Conference for Tourism Research at MCI The ISCONTOUR is taking place for the 9th time at MCI Tourism in cooperation with the IMC University of Applied Sciences Krems.

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Covid-19 as an opportunity for sustainable tourism development

How do future tourism professionals see the impact of COVID-19 on the tourism industry? As an opportunity or an obstacle to more sustainable tourism development?

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Sustainable offers for a young target group in the Wipptal Valley

Every year, MCI Tourism holds a course on "Service Design in Tourism". In 2022, this was implemented with TVB Wipptal as a practical partner.

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Matty - Menus are transported to you

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pioneer:impact

pioneer:impact is an accelerator of Impact Hub Tirol and Werkstätte Wattens, which brings start-ups with a higher social and ecological impact and increased prospects of success to the market more…

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Sustainable travel: The Attitude-Behavior Gap

In an online study, Daniela Nirschl interviewed 199 Generation Y travelers about their attitudes and travel behaviour.

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Resilience in family businesses

For his master's thesis, Lukas Prehal conducted guided interviews with family members and managers of family businesses.

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Innovation of business models in the hotel industry

In a quantitative study, David Plaseller surveyed 185 decision-makers and employees in the Tyrolean and South Tyrolean hotel industry.

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Organizational resilience in family-owned hotel businesses during the COVID-19 pandemic

This study shows how hotel family businesses are deriving their organizational resilience in the COVID-19 crisis from internal and external factors while maintaining a remarkably optimistic…

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Ski Destination Choice

For her master's thesis, Antonia Weiler surveyed over 200 day ski guests in Tyrol. Her results show different influencing factors for the choice of ski resort between the guest groups.

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Vacation on the farm

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Employer attractiveness of family businesses in the IT sector

This study sheds light on the perceived attractiveness of family businesses in the IT sector and shows that personality traits of applicants influence perception, but that communication of the…

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Retention of employees in ski schools

How can emotional attachment succeed in seasonal employment relationships?

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Employer branding in family-run SMEs

Based on a survey of over 200 employees, Katharina Wohlgenannt provides concrete criteria for generations X, Y and Z - and shows how companies can specifically increase their attractiveness as an…

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Tourism mobility and climate change: developments and future trends

Tourism and climate change are closely linked. This study shows why transport is the greatest lever for greater sustainability - and what course needs to be set now.

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Overtourism in rural destinations

For her Master's thesis, Marion Mitterstätter surveyed a total of 277 residents from two South Tyrolean municipalities.

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Dynamic pricing in the vacation hotel industry

For his master's thesis, Stefan Brida surveyed over 700 hotel guests. His results show which factors are associated with the perception of fairness of dynamic pricing systems.

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Digital nomads on the Canary Islands

Since the COVID-19 pandemic, digital and location-independent working has increased significantly and has since shaped the way people travel, live and work - and therefore also tourism.

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The opportunities of glamping

Christopher Brunner uses an online survey to investigate the preferences and expectations of 384 camping/glamping guests.

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Skiing during the pandemic with masks and tests

This study reveals that Austrian ski resorts primarily portrayed positive winter experiences on Instagram to emotionally engage their audience rather than directly addressing the pandemic.

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Prepared for what lies ahead in tourism