Prepared for what lies ahead in tourism
Stay up-to-date with current, independent statistics and information on tourism in the Alpine region.
Glossary
Complex technical terms, explained simply
The World Tourism Organization (UN Tourism) is the United Nations agency responsible for promoting responsible, sustainable and universally accessible tourism.
As the leading international organization in the tourism sector, it promotes tourism as a driver of economic growth, development and environmental protection. The World Tourism Organization provides guidance and support to the sector by promoting knowledge management and policy.
Today, the organization has 160 members, 6 associate members, 2 observers and more than 500 other members (affiliated members), including tourism associations, educational institutions and private organizations and companies.
UNWTO was the name of the organization UN Tourism until January 2024.
Source: UN Tourism, 2024
https:// www.unwto.org/about-us
User-generated content is content that is not created by the company or website operator itself, but by users. This includes, for example, images, reviews, comments, blog entries, encyclopedia articles or video clips.
Source: WKO, 2024
https://www.wko.at/oe/tourismus-freizeitwirtschaft/digitalunterwegs-lang.pdf